Nairobi, May 27th, 2024 – Folk Fusion festival and Manyatta Cider came together this past weekend to treat revellers to a celebration of African heritage by holding the Folk Fusion Flava Edition, which happened at Paradise Gardens off Kiambu Road on Saturday 25th May.
Revellers were served with non-stop entertainment from the artist line-up that boasted local big wigs, including Okello Max, Watendawili, Fadhilee Itulya, Serro Shad Mziki, DJs Ally Fresh and Mura, with surprise performances from Gudda man and Hype Ballo. Flava Edition certainly delivered a day filled with electrifying performances, vibrant energy, and a celebration of African music and heritage that transcended borders.
“We at Manyatta are thrilled to be a part of the incredible African energy at Folk Fusion Festival. Seeing people connect and celebrate Africa through music, under the African sun, perfectly embodies the spirit of our brand. We are glad that this partnership worked towards celebrating our culture and heritage that is uniquely ours.” Faith Nyambura, Marketing Manager, Manyatta stated in regards to the event. She also noted that “The energy at Folk Fusion was electric! It mirrored the feeling you get when you enjoy a Manyatta cider drink – refreshing, vibrant, and perfect for creating lasting memories while celebrating our African heritage”.
Manyatta is driven by the desire to appreciate and promote our culture, following its vision of being true to our roots in a modern way. It comes in flavors that are expressions of the Tastes of Africa: Mango, Lemon, Ginger, and Mint. Manyatta is a curator of authentic African Tastes: Fashion, Food, Vibe, you name it.
The success of the Folk Fusion Flava flavored by Manyatta goes to show Kenya Breweries Limited’s dedication to celebrating African culture and heritage, appreciating uniqueness, creating unforgettable experiences and celebrating its consumers.
About East African Breweries Limited
East African Breweries PLC (EABL) is East Africa’s leading branded alcohol beverage business with an outstanding collection of international and local brands ranging from beer to spirits and adult non-alcoholic drinks. Established in 1922, EABL’s extensive network of breweries, distillers, and distribution networks is concentrated in the three core markets of Kenya, Uganda, and Tanzania. Their unique products can also be found in more than 10 countries across Africa and beyond. As a consumer-driven business, EABL takes time to study the market and understand consumer needs and wants as well as how best to satisfy them.